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Gold necklace with Lapis Lazuli/blue stone - Styled on a textured, dried leaf/bamboo shoot.

Our practices are guided by conscious choices, respect, and a mindful approach to creation.

Witness the meticulous craftsmanship of BY TONIN, as a skilled artisan delicately polishes a gold ring with a rotary tool, showcasing dedication to exquisite jewellery making.

ETHICAL CRAFTSMASHIP

Endorsed by Fair & Good Ethical Directory

Every creation begins with connection and thoughtful partnership. We work with a partner who shares our commitment to ethical, social, and environmental responsibility, ensuring fair labour, human rights, and mindful sourcing at every step.

All materials are conflict-free, responsibly chosen, and recyclable, with recycled metals used wherever possible. Through these mindful choices, we create jewellery that honours both people and the world around us.

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SMALL BATCHES, BIG IMPACT

We create in small batches, a conscious choice that reduces our environmental impact while allowing us to focus on every detail with care.

By embracing this philosophy, we hope to inspire a slower, more mindful way of consuming—choosing fewer pieces, but better ones.

Pair of hoop earrings with black stones on a white background
Green and white jewellery luxury box packaging with 'BY TONIN' branding on a light background

A LIGHTER FOOTPRINT

We approach our packaging with the same care as our jewellery. FSC® certified papers and mailers help us reduce waste, while our eco-friendly boxes and recyclable materials ensure everything can be enjoyed responsibly. Our velvet pouch is designed to be cherished and reused.

Our approach to packaging continues to evolve, as we discover new sustainable materials and practices that help reduce our impact.

OUR COMMITMENTS

Responsible Jewellery Practices at BY TONIN

At BY TONIN, sustainability and ethical craftsmanship are at the heart of everything we do. Our demi-fine jewellery is designed in New Zealand using 18k gold-plated over sterling silver, and high-quality gold vermeil, and responsibly sourced gemstones like lapis lazuli and mother of pearl. We produce in small batches to reduce waste, support slow fashion, and ensure the highest quality. Our packaging is recyclable, and we’re committed to minimising our environmental impact at every step. Designed to last, our timeless pieces honour conscious living and mindful design—for jewellery that feels as good as it looks.