Press and Features

Founders of BY TONIN Jewellery based in NZ. Carlo Tonin in a dark navy blue shirt and Mia in a dark gray vest over a white collared shirt, posing together against a light gray studio background.

Sunday Star Times

It took a concussion for Aucklander Mia Tonin to follow her lifelong dream of a creative career. Tonin, 33, lives in St Marys Bay with her Brazilian husband Carlo Tonin. The pair co-founded By Tonin, a contemporary jewellery brand, last year.

Mia Tonin wearing La Clara Round Pearl Earrings on a gray background

The Press

The jeweller whose concussion led to her lifelong dream

The Post

Small Business Project: How a jewellery start up navigated a down market

03 Magazine

Most wanted: From autumn florals (groundbreaking), heritage-inspired home interiors and multiple cult items in shades of pale blue, this is our June wishlist.

RESET Magazine

Pearl Season: Get the timeless look without the high price tag

Gold ring with a square mother of pearl on a white surface

NZ HERALD VIVA

The Ultimate Viva Gift Guide: Presents For Fashion, Food, Beauty Lovers & More

Carlo and Mia (Malazo) Tonin standing close together against a plain background

TOGETHER JOURNAL

We spoke withTogether Journal about the story behind BY TONIN, and how our journey together shaped a brand built on mindful choices, and the beauty of considered living.

BY TONIN Heritage gold round hoop earrings with luminous circular mother of pearl charms.

FASHION QUARTERLY

Spring wardrobe essentials: 20 pieces for the season ahead

Full Set - Gold necklace and two huggie hoop earrings with Lapis Lazuli/blue stones, styled with natural seashells.

PONSONBY NEWS

BY TONIN Turns Everyday Jewellery Into Meaningful Rituals

NZ HERALD VIVA

Necklaces, Earrings & More Accessories To Add Flourish To A Party Ensemble

Earrings - Close-up of the Gold Lapis Lazuli pendant with Honeycomb/Hexagonal motif on a dark background.

PONSONBY NEWS

A New Era of Thoughtful Jewellery in New Zealand

Set - Lapis Lazuli pendant necklace and huggie hoop earrings set on a dried plant husk.

TOGETHER JOURNAL

"BY TONIN is a New Zealand demi-fine jewellery brand celebrated for timeless, minimalist designs and exceptional craftsmanship."

Ring - Close-up of Mother of Pearl baguette ring on a dried leaf.

Together Journal

Issue 40 - Objects of Desire

A pair of gold hoop earrings with small, rectangular mother-of-pearl charms dangling from them, resting on a wooden surface.

FAIR & GOOD

Slow Fashion for Spring:
Our Ethical and Sustainable Picks

FAIR & GOOD

"Every piece created is a result of careful decisions and collaboration... carrying their intention to act mindfully towards both people and the planet."

Master the art of elegant layering with BY TONIN's exquisite gold necklaces, featuring a luminous round mother of pearl pendant paired with a chic rectangular design, beautifully displayed on a rich brown surface.

VERVE

"New Zealand’s newest jewellery brand, BY TONIN, creates demi-fine pieces that bring together minimalist design, conscious sustainability, and exceptional craftsmanship."

Woman wearing gold earrings and a delicate necklace against a plain background

Mi Piaci S/S 2025 Campaign

Styled by Lucy Jane Senior