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Enjoy 10% off your first purchase when you subscribe*. Receive moments of inspiration and be the first to discover new arrivals, special offers, and the latest updates. *T&Cs apply.

Thoughtful details, graceful forms

Discover the timeless beauty of BY TONIN Heritage gold chain necklace, featuring a luminous round mother of pearl pendant, elegantly styled on a textured warm brown surface.

A celebration of timeless elegance

Gifts and thoughtful gestures for yourself, the ones you love, and the moments that matter.

Thoughtful demi-fine jewellery, crafted with care and conscious attention to people, planet, and craft.

THOUGHTFUL TREASURES

Thoughtful and conscious pieces, for yourself or someone you love.

DISCOVER GIFTS

CONSCIOUS & RESPONSIBLE

Every design is guided by respect, responsibility, creating pieces that reflect mindful choices.

OUR RESPONSIBLE PRACTICES

OUR JOURNAL

Reflections on thoughtful design, creative journeys, and the moments our jewellery touches.

FIND INSPIRATION

CONSIDERED PEOPLE

Meet the creatives, makers, and mindful thinkers whose lives reflect intention, and meaningful connection.

DISCOVER PEOPLE WHO INSPIRE

SEAMLESS DELIVERY

Enjoy a seamless shopping experience with complimentary standard shipping on all New Zealand orders 

CONSCIOUS & RESPONSIBLE

We work with a Responsible Jewellery Council–certified partner, creating each piece with care, ethics, and sustainability.

BEAUTIFULLY PACKAGED

Your jewellery arrives in eco-friendly packaging with a luxurious velvet pouch, for an unboxing as thoughtful as the piece.

SMALL BATCHES, BIG IMPACT

Through small-batch production, we focus on quality over quantity, and prioritise mindful consumption and sustainable choices.